8 Collectible Avon Jewelry Finds Worth Looking For (Elizabeth Taylor Line & More)

Most people walk right past Avon jewelry, thinking it’s just cheap costume jewelry. It’s fair enough, because most of it is. But a small category of vintage Avon jewelry, especially the designer collaboration pieces, can sell for a few hundred dollars today.

This guide walks you through collectible vintage Avon jewelry pieces that are actually worth hunting for, with their actual values, and tips to identify them.

Is Vintage Avon Jewelry Actually Worth Anything?

Yes, but only certain designs and pieces. Most Avon jewelry pieces from the 1970s onward sell in the $5 to $25 range, and there’s plenty of it around because Avon sold through millions of catalogs.

The most valuable pieces are the designer collaboration jewelry, made in smaller runs and often discontinued within a few years.

The four names that move prices are:

• Elizabeth Taylor
• Kenneth Jay Lane (marked KJL)
• José María Barrera
• Coreen Simpson

Pieces from those lines regularly hit $70 to $270+ when they’re complete and in good condition.

How to Identify Vintage Avon Jewelry (Marks & Hallmarks)

Spotting genuine Avon jewelry is not quite challenging because every real Avon piece is signed somewhere.

On brooches, you’ll find it on the back of the pin bar. On necklaces, check the pendant’s reverse or the clasp tag. Rings usually have it stamped inside the band.

The mark itself tells you a lot:

• AVON (block letters) is the standard mark, used from around 1971 onward.
• The Avon script logo appeared in the mid-1970s, mostly on higher-end pieces.
• NR for Avon means the piece was designed by Nina Ricci, usually in the 1980s.
• KJL for Avon means Kenneth Jay Lane, mostly from 1986 through the early 2000s.
• Elizabeth Taylor, with an E signature card, came only on her 1993 to 1997 collection.
• Barrera for Avon covers Jose Maria Barrera’s 1989 to 1996 pieces.
• 925 or Sterling indicates real silver, which is much rarer than gold-tone Avon.

Collector’s Tip: Pieces still attached to the original signature card or in the branded box can double in value compared to loose ones.

Most Collectible Vintage Avon Jewelry Pieces

Every price below is based on recent eBay sold listings, not asking prices. Condition and completeness matter most, so use these as guides, not guarantees.

Manufacturing Period	Introduced 1993, discontinued mid-1990s
Key Features	Crystal elephant, blue bead tassels
Collector Notes	Original E card doubles resale value

The set has been inspired by Taylor’s 1954 movie titled “Elephant Walk,” and it is perhaps one of the most easily identifiable jewelry sets from her Avon range. The centerpiece comprises an elephant covered in crystals with a blue bead tassel, accompanied by clip-on earrings.

Manufacturing Period	1993, Egyptian Collection
Key Features	Wide cuff, molded Egyptian scenes
Collector Notes	Embossed detail confirms authenticity

Taylor’s Egyptian collection pulled from her 1963 Cleopatra role, and everything in it references that film. The wide bangle has raised hieroglyphic figures across the outside, molded not printed.

That embossed detail is how you tell an authentic one from later imitations. Genuine pieces in decent condition with intact goldtone are quite collectible.

Manufacturing Period	Late 1980s to early 2000s
Key Features	Panther pendant, faux pearl strand
Collector Notes	Based on Duchess of Windsor Cartier

Lane based his panther pieces on the famous Cartier designs made for the Duchess of Windsor in the 1940s. The Avon version features a rhinestone-set panther head hanging from a strand of grey faux pearls, with matching cuff or clip earrings.

In pristine condition, full KJL panther parure sets can sell for up to $180 today. The condition of the gray enamel beads and metal plating directly impacts the value.

Manufacturing Period	1980s KJL for Avon
Key Features	Coiled serpent, pavé rhinestones, cabochons
Collector Notes	Cartier animal designs inspired series

Kenneth Jay Lane’s animal brooches for Avon are their own sub-collecting category, and the snake is one of the most sought-after designs. Look for the coiled body with pavé rhinestones running along the top and cabochon accents to identify authentic pieces.

Manufacturing Period	Early 1990s KJL for Avon
Key Features	Faux gripoix cabochons, gold-tone bezels
Collector Notes	Parures are the most valuable.

The Caprianti set is one of KJL’s most collected Avon parures. It uses large glass cabochons in emerald, sapphire, ruby, and amethyst tones, set in gold-tone bezels meant to imitate the Byzantine-style pieces Lane was known for.

Complete sets with the necklace, bracelet, and earrings sell for around $150 to $250. Individual pieces from the set go for much less, so completeness is the key value driver here.

Manufacturing Period	Fashion Flower series, mid-1990s
Key Features	Fleur de lis brooch, cabochon earrings
Collector Notes	Barrera pieces marked between 1989–1996

Barrera pieces are prized for their Baroque-inspired detailing and heavier feel. This set includes a fleur de lis brooch with pavé rhinestones and blue glass cabochons, matched with clip-on drop earrings.

Manufacturing Period	Released 1994 by Avon
Key Features	Gold frame, Black woman profile
Collector Notes	First mainstream Black-figure cameo brooch

Simpson’s Regal Beauty cameo was a landmark piece for Avon, launched in 1994 as one of the first mass-market cameos featuring a Black woman’s profile. Collectors chase it for both its design and its cultural significance. Brooches are the most collectible pieces in this design, and can sell for $50 to $90.

Manufacturing Period	1980s Bijoux Collection line
Key Features	Layered gold cross, ruby-red crystals
Collector Notes	Boxed examples double the value.

The Bijoux Collection was Avon’s higher-end 1980s costume line, marketed as their answer to designer pieces. This Maltese cross uses stacked crystal squares to give a three-dimensional effect.

Most Bijoux pieces are worth $20 to $35, unless the box and card are included; boxed pieces can reach up to $$50 to $70.

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In conclusion, not every Avon piece is worth flipping, but if you see an E signature card, a KJL stamp, or a Barrera mark at a yard sale, it’s worth checking twice. It could be a valuable Avon find.

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